Allcorp are the original Google Partner for the entire North Queensland region and we've been managing clients Google Ads for more than 12 years. Suffice to say, we're the most experienced provider of Google Ads in the region with million dollar plus ad revenues going to YouTube and Google ad products each year.

Our client at Strong Foundation Support needed some assistance to funnel leads and enquiries through their new counselling business website that we designed late last year. The one way that is almost guaranteed to get the enquiries coming into a new business immediately is by Google Ads, as long as they are managed by a qualified agency who knows what they are doing.

While many of the Google Ads providers in our region will let Google AI handle the Google Ads configuration, we've found that the best way to establish a new campaign for a client is to ignore the suggestions of Google AI and setup the account manually.

By setting up the Google Ads account manually, we eliminate a lot of wasted clicks that the automatic Google AI setup allows in. For example, Google AI would suggest that a client like Strong Foundation Support should be targeting keywords such as 'couples therapy' or 'peer mentoring,' which are services the business doesn't want to promote. If we allowed Google AI to setup the entire Google Ads account we'd be marketing to the wrong audience, an audience that has a low chance of becoming a spending customer of our client.

Not all providers of Google Ads are the same and at Allcorp, we bring over 12 years experience working with the Google Partners program. This positions us as the most experienced and most qualified Google Ads marketing providers in the region. The Google Ads management portal is full of secrets and tricks that can be exploited to further benefit our client base. Learning these Google Ads 'easter eggs' is only possible through experience working with the program.

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